As I'm sat on my laptop having spent another full day writing and editing and keeping my Snapchat up to date plus remembering to remind people to watch my YouTube videos, I have had to stop to sit and think about why I do what I do. I enjoy it yes, other wise there would be no point in staying up until 3am to get everything done - but what do I really want to achieve out of this whole blogging/social media/public life that I am living? I want people to learn from things I say, to feel as though they can connect with me and gain something from my content, on whatever channel it might be on, I also want to stimulate conversation, even if it is in disagreement with me, I welcome hearing respectful opinions of my work. I feel extremely grateful to have such great followers on my various channels and when they engage with my content it literally makes me the happiest and makes me realise it is worth it. I always refresh my pages to read new comments, the number of likes and subscribers means so little if people aren't talking to me or giving feedback. Without engagement I may as well be showcasing my work to an empty room.
Not that long ago I decided I needed to think about what I wanted to do and re evaluate my work. Blog posts had been going out and videos were being published but I didn't feel a connection with my readers or followers that I had for previous posts and literally thought 'what's the point.' Now like I said, this is nothing to do with the number of followers or likes etc, I'm sure most of us have seen the famous Insta quote:
"The number of followers you have does not make you better than anyone else. Hitler had millions, Jesus had 12."
This could not ring more true. I have actually witnessed people believing they are better than someone else all because they have more followers, when the actual work they produce is, well, rubbish. To me, your work speaks for you. Which is why I care so much about what my readers think about the content I produce, and why I think everyone needs to remember that the number of followers on a social media channel is only important if the people behind those numbers 'have your back' as it were. After spending numerous hours creating content (for my blog, for example) and publishing it being so excited, I would return to the page to see perhaps 1 comment. Now - that one comment is absolutely relevant and the fact that someone took the time to post it means a lot, but in comparison to the number of people that Google Analytics told me had looked at the work that had taken me so long to do, screen shot all of the pictures and then go and post them on Instagram so they could be the 'first' person to post the photos, it's a little disheartening and made me think about what I want to gain and whether the content was good enough for people to comment on it rather than just wanting some shiny new pictures.
I have purposely not included many photos in this post because I want you to read the words. Read it and process it, think about what you want your work to say about you and how you would want your audience to react. Whether it be an online audience, your classmates at school after you've worked hard on a presentation, your boss at work acknowledging the time and effort you have put in to a particular task. And then understand that myself and other bloggers/vloggers/youtubers etc want exactly the same. We don't get paid for every single job we do, it's not just a big money making scheme. We do it because we love it, but I think most of us also do it because we want others to love it as much as we do and get enjoyment, satisfaction and a sense of connection from it. I have written a list of 5 things that I found helped me when I was in a 'rut' that helped me focus on what I wanted to achieve. At the end of the day, I cant't force people to interact with me and my work, but I can make my work the best it can be so that I am proud of it and ultimately I am in this world to make myself happy, not everyone else.
How does this article make you feel? Can you relate to it in some way? Let me know by leaving me a comment - I love to know what you guys think, whether we share opinions or maybe you feel completely different to me. Either way this article was intended to spark something in your brain and hopefully is relatable whether you're in school, college, full time work or just interested in the creative world that we live in.